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DESIGNER &DOODLER

                                                


ChaTime 


Course: Advance Campaign Professor: Doug May

Year: Fall 2019  Categories: Branding, Illustration


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ChaTime is a global franchise boba (bubble) tea chain based in Taiwan. The word ‘cha’ means tea. However, ChaTime means much more than just ‘teatime’. By combining a traditional house rooftop and a boba cup, this new logo reinforces the rich history of boba while celebrating the phenomenon of boba culture of the 21th century. *Disclaimer: all photos were not taken by me, credit to original owner. For school purposes.



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